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Mycelium Applications for the EU Horticulture Market

Illuminature is a biomaterials technology company developing mycelium-based alternatives to fossil-based plastics for high-volume markets. Its first commercial product is a biodegradable mycelium-based pot, for the horticultural sector, developed in collaboration with a Dutch bio-farm serving as a field validation partner.

Illuminature mycelium pot
Grown from mycelium and organic residueReturns to soilPPWR 2026 readyNo microplasticIndustry-standard sizesLower CO₂ footprint compared to a plastic potNo machinery change requiredGrown from mycelium and organic residueReturns to soilPPWR 2026 readyNo microplasticIndustry-standard sizesLower CO₂ footprint compared to a plastic potNo machinery change requiredGrown from mycelium and organic residueReturns to soilPPWR 2026 readyNo microplasticIndustry-standard sizesLower CO₂ footprint compared to a plastic potNo machinery change required
The Problem

Europe still depends on billions of single-use plastic products every year.

Europe's horticulture supply chain still depends on billions of single-use plastic products each year. Most are used once, and only 24% of non-packaging agri-plastic waste is recycled, creating a significant material and waste challenge across the sector. While alternative materials are emerging, many do not yet offer an integrated end-of-life solution for horticulture.

Regulation is already here

The transition away from short-life fossil plastics is accelerating across Europe, driven by regulatory frameworks such as the Packaging and Packaging Waste Regulation (PPWR), the Single-Use Plastics Directive (SUPD), and broader EU circular economy policies, placing increasing pressure on the horticulture sector to adopt sustainable growing solutions.

Market Opportunity
€22.1B
EU flowers & plants production value
44%
EU share of global flower market
722 kt
EU agri-plastic annual applications
24%
estimated recycling rate of agri-plastic waste
We grow the solution

We don't manufacture.
We grow.

We grow our products with mycelium, the root structure of fungi, which naturally binds agricultural residual streams into a structural material. Within several days, this process forms a biodegradable growing product. Plant pots are the first commercial application, built on a broader biomaterials platform designed to support future product lines through data-driven R&D and process improvement.

Industry-standard sizes
Fully biodegradable
Structural integrity under real conditions
Lower CO₂ footprint vs. plastic pots
No machinery change required
No microplastic, no waste streams
End-of-life logic

Aligned with the plant's lifecycle,
not the waste stream.

Our products are designed to align with the plant's lifecycle. They are being developed for in-soil biodegradation after use, supporting a more integrated end-of-life pathway for horticulture.

Hands holding an Illuminature mycelium pot
From validation to market entry

The path is live.

Q4 2025
First customer signs LOI
Q1 2026
Field validation
Q2 2026
Extended field pilot + First commercial customer
Q3 2026
Extended field pilot + certification
Q4 2026
Production factory setup
Q1 2027
First factory run + commercial deliveries
·
Q4 2027
Initial capacity milestone
Competitive landscape

The material that meets every requirement.

MaterialStructural integrityEnd-of-life logicOperational fitPPWR alignment potential
PP PlasticHighNoneFullChallenged
PLA BioplasticModerateindustrial CompostingFullModerate
Paper PotsLowBiodgradableLimitedModerate-High
Coconut Fibre (Coir)HighPartial-BiodgradableGoodHigh
Mycelium PotsHighFully BiodgradableFullHigh
Go to market

A B2B Bio Material technology partner for the horticulture supply chain.

Illuminature operates as a B2B biomaterial technology partner for the horticulture supply chain. We help manufacturers and growers adopt mycelium-based growing products through solutions designed to fit existing workflows and industry channels.

Mycelium up close
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